
Hello World. Microsoft’s gender-neutral AI “Tay” says they are stoked to meet me. "The more humans share with me the more I learn.” And there’s the rub. Who teaches these new artificial kids? And what do they teach them?
Shalini Kantayya's documentary “Coded Bias,” which premiered at Sundance in January and just screened at Toronto’s Hot Docs Festival (the largest in North America) is getting a lot of deserved attention as it doesn’t need two minutes to go for the jugular: Shockingly pervasive, all-encompassing image bias built into algorithm-based tech is stealthily governing our day-to-day lives, from Amazon to Alexa. Snapchat filters. Gendered shopping suggestions. Spotify playlists. Credit checks. Resume key wording. AI recruiting. All algorithm-based.
The film, co-produced by Sabine Hoffman, who began her career as an editor in Berlin before moving to the US, is extremely packed and quick on its feet but deftly crafted around a single-minded focus. It successfully walks the fine line between accessibility, digestibility and not losing necessary complexity. “Coded Bias” is a compulsory AI Ethics 101 course by way of a stringently compelling investigation on the road to data authoritarianism and algorithmic oppression (thank you for the helpful little “smart screen“ notes and highlights to keep track of all the hits that keep on coming).
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